Junk A Car

Auction platform for junkyards

Background

Junk a Car — a startup with auction mechanics, was looking to create a community engagement tool to allow junk car sellers to engage with junkyards. They were looking for a partner who could not only deliver a high-quality app within budget, but do so in a timely manner while testing customers assumptions. Audax managed to create a platform to sell used cars through an auction where owners could get the best price on the market.

Сhallenges

With the previous partner, Junk a Car struggled to launch on time and the platform that was developed required business process validation and concept checks. Due to user experience and functional issues the company had to come up with a plan on how to regain lost customers. The New COO suggested approaching Audax.

Some of the main selling challenges included:

  • Prices start from $10k up to $400k.
  • Used machinery tends to be in bad condition as businesses use it to the maximum. Every minute of downtime costs companies money.
  • Machines are scattered across multiple locations, thus, the cost of checkout and transportation is very high.
  • Limited transparency on the market in the absence of a pricing policy. A similar piece of equipment could vary in price a lot.

Solution

Developed and launched a fully-featured web app that has been road-tested by users, which helped to rebuild trust and regain lost customers as well as attract new ones. Improved business logic and smoother processes helped to increase customers loyalty and increased transparency between the parties which lead to improved interaction level.

Solution

Developed and launched a fully-featured web app that has been road-tested by users, which helped to rebuild trust and regain lost customers as well as attract new ones. Improved business logic and smoother processes helped to increase customers loyalty and increased transparency between the parties which lead to improved interaction level.

Colour patterns

Logo

Retro style with minimalistic and light details. The Car image was used in the logo design and company’s name. Our goal was to find the best way to present the information and use a neutral color scheme with bright highlights, pantone 2021: Ultimate Grey+Illuminating.

UI/UX

Gamification

Solution

Developed and launched a fully-featured web app that has been road-tested by users, which helped to rebuild trust and regain lost customers as well as attract new ones. Improved business logic and smoother processes helped to increase customers loyalty and increased transparency between the parties which lead to improved interaction level.

Logo

Retro style with minimalistic and light details. The Car image was used in the logo design and company’s name. Our goal was to find the best way to present the information and use a neutral color scheme with bright highlights, pantone 2021: Ultimate Grey+Illuminating.

Identity

Development

Technologies

Flutter, Firebase, Node.JS, Fastify, Knex, PostgreSQL

Other cases